Ariana Grande R.E.M. Eau de Parfum

R.E.M. Eau de Parfum by Ariana Grande is a new floral woody gourmand fragrance for women named after her hit single R.E.M. off her 4th studio album Sweetener released in 2018. This marks Grande's 7th celebrity scent. The "intergalactic elixir" was crafted by Firmenich using top notes of quince, fig, marshmallow, and salted caramel; a heart of pear blossom and lavender, with a finish of tonka bean, sandalwood, and white musk. The lavender perfume bottle that rests atop a crystal gem inspired base and cap was designed by Joshua English. Launched by Luxe Brands in August 2020, R.E.M. eau de parfum spray is available exclusively at ULTA. The animated campaign, directed by Olivier Lescot, features Ari in a "60s mod, space, dream world" illustrated by Cheyne Gallarde.

R.E.M. Eau de Parfum Perfume, Ariana Grande
Celebrity Ariana Grande
Perfume House International LUXE Brands
Introduced 2020
Scent Classification Floral Woody Gourmand
Fragrance Notes Top - fig, quince, marshmallow, salted caramel
Heart - pear blossom, lavender
Base - tonka bean, sandalwood, white musk
Perfumer Firmenich
Package Designer Lavender perfume bottle with multi-faceted gem inspired base by Joshua English
Print Campaign Illustrator - Cheyne Gallarde
TV Campaign Director - Olivier Lescot

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Ariana Grande R.E.M. Eau de Parfum - Celebrity Perfume

"Introducing R.E.M. Eau de Parfum, the dreamy fragrance by Ariana Grande. An intergalactic dream of femininity and power, R.E.M. draws you in with a cosmic blend of juicy fig and warm salted caramel. Lavender essence takes you to dreamy new heights, while sparkling pear blossom explodes like a supernova in the night sky. Intoxicating musk wrapped with sandalwood creates the perfect ending to your unforgettable journey."

Fragrance Notes:
Top: quince, fig, salted caramel, marshmallow
Mid: pear blossom, lavender blossom
Base: tonka bean, white musk, sandalwood

Ariana Grande R.E.M. Eau de Parfum: $64/3.4oz, $54/1.7oz, $44/1.0oz, $22/0.3oz

(Source:, Oct. 2020)

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