Jennifer Lopez Promise

Promise by Jennifer Lopez is a new woody floral fragrance for multifaceted women. This marks JLO's 25th celebrity perfume. The new feminine scent features notes of Italian tangerine, pink berries, nashi pear, jasmine, honeysuckle, orris, woody notes and crystal amber. The perfume bottle showcases a gold tone faceted design, available in an eau de parfum spray ($45-$65) and rollerball ($22) sold exclusively at ULTA launching September 28, 2019. Lopez credits Warren Buffet with the name of the new Promise fragrance, stating that he once told her that "a brand is a promise." The ad campaign features megastar Jennifer Lopez stating "I made a promise," and asking "What's your promise?"

Promise Perfume, Jennifer Lopez
Celebrity Jennifer Lopez
Perfume House SA Designer Parfums Ltd
Introduced 2019
Scent Classification Floral Woody
Fragrance Notes Top - Italian tangerine, luscious pink berries, nashi pear
Heart - orris, jasmine sambac, honeysuckle
Base - woods, crystallized amber
Perfumer --
Package Designer --
Print Campaign Model - Jennifer Lopez
TV Campaign --

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Jennifer Lopez Promise - Celebrity Perfume

"Promise Eau de Parfum embodies everything Jennifer Lopez stands for today, it's the essence of a multifaceted and powerful woman. Be part of the Promise movement as Jennifer invites us to make promises to ourselves and to keep them, to be better every day, no matter what stands in our way. What's your promise?"

Fragrance Notes:
Top - Italian tangerine, luscious pink berries, nashi pear
Middle - orris, jasmine sambac, dewy honeysuckle
Base - woods, crystallized amber

(Source:, Oct 2019)

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