Sarah Jessica Parker Stash SJP

Stash SJP by Sarah Jessica Parker is a new woody aromatic perfume. The new sophisticated scent for women is inspired by the her love of men's fragrance and launched in August 2016 by her Lovely Distribution company. Created by perfumers Laurent Le Guernec and Clement Gavarry of IFF, this daring scent includes notes of cedarwood, pistachio, and vetiver. The bottle is reminiscent of an apothocary bottle with "ripped" black tape and gold accents. This new perfume is available from ULTA and Kohl's in eau de parfum spray (1 oz - 3.4 oz, $50-$85) and rollerball ($25).

Stash SJP Perfume, Sarah Jessica Parker
Celebrity Sarah Jessica Parker
Perfume House SJP Beauty
Introduced 2016
Scent Classification Woody Aromatic
Fragrance Notes Top - Grapefruit Zest, Black Pepper, Sage
Heart - Cedarwood Atlas, Patchouli, Ginger Lily, Pistachio
Base - Olibanum, Massoia Wood, Vetiver, Musk
Perfumer Laurent Le Guernec, Clement Gavarry
Package Designer --
Print Campaign Model - Sarah Jessica Parker
Photographer - Jem Mitchell
TV Campaign --

More Perfume Info

Stash SJP Perfume - Sarah Jessica Parker

SJP Stash Perfume
Precious. Personal. A Rare Jewel. My Secret. STASH - Come and Find It.

Magnetic and mysterious, STASH reveals a sensuous aromatic woody fragrance that captures light and dark while merging notes of cedarwood atlas, vetiver, and pistachio. A potent play of raw, provocative ingredients wrapped with flirtatious notes, STASH is the culmination of daring and sophistication.

Top Notes - Grapefruit Zest, Black Pepper, Sage
Heart Notes - Cedarwood Atlas, Patchouli, Ginger Lily, Pistachio
Base Notes - Olibanum, Massoia Wood, Vetiver, Musk

An irresistible secret comes to light in this striking presentaion. A clean apothecary-styled bottle reflects the pure artistry and craftsmanship of STASH. Accented with black and gold details and a ripped piece of black tape displaying SJP initials. The bottle is perfectly stashed in a chic black fabric pouch within a black satin-finish carton.

VISION: "This fragrance is about taking rishs and expressing a more knowing, confident and sophisticated version of yourself. I feel this new fragrance is a real rule breaker." – SARAH JESSICA PARKER

Serving as both muse and mastre, SARAH JESSICA PARKER has inspired and designed a fragrance that is personal, sexy, and addictive. Born from her love and deep knowledge of fragrance, STASH surprises with a secret allure and a bold beauty that's unapologetically sexy. STASH is a rare jewel ready to be discovered by all.

Campaign - Introducing, STASH
The addictive new fragrance from SARAH JESSICA PARKER is an absolute rule breaker. Inspired by her own secret fragrance obsession, STASH has been shared with only a few - until now. Risk-taking and irresistible, STASH is Sarah Jessica Parker's most personal and provocative fragrance. The secret is out.

Eau de Parfum - 1 oz / $50, 1.7 oz / $65, 3.4 oz / $85, Rollerball 0.34 oz / $25, Hair Mist 5 oz / $30, Hair & Body Elixir 1 oz / $50
Precious, personal, a rare jewel, my secret, come find it. It is a rule breaker, its unapologetically sexy and it is for everyone. An unexpected fusion of cedarwood atlas, vetiver, and pistachio, this sensuous aromatic woody fragrance creates a slightly rogue and deeply daring experience for the senses. In a provocative perfume elixir spray to release the addictive power of STASH.

Top notes: grapefruit zest, black pepper and aromatic sage.
Heart notes: cedarwood atlas, patchouli, ginger lily and pistachio.
Base notes: olibanum, massoia wood, vetiver and musk.

Olfactory family: sensuous aromatic woody.

(Source., June 2018)

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