Michael B. Jordan Coach Platinum

Michael B. Jordan is the new face of Coach menswear and fragrances including Coach Platinum. The fresh oriental scent for men was created by perfumer Bruno Jovanovic and features notes of pineapple, pepper, juniper berry, sage, geranium, vanilla, cashmeran, and patchouli. Coach Platinum launched in July 2018 and available in an eau de parfum spray. Platinum is the follow up men's cologne to the new Coach for Men eau de toilette from Interparfums launched in 2017. Jordan, photographed by Craig McDean, is Coach's first men's global brand ambassador. The Coach fragrance campaign ads featuring Jordan debut May 2019.

Coach Platinum Cologne, Michael B. Jordan
Celebrity Michael B. Jordan
Perfume House Inter Parfums Inc.
Introduced 2018
Scent Classification Fresh Oriental
Fragrance Notes Top - black pepper, pineapple, juniper berries
Heart - sage, geranium, vanilla
Base - patchouli, cashmeran
Perfumer --
Package Designer --
Print Campaign Model - Michael B. Jordan, Photographer - Craig McDean
TV Campaign --

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Michael B. Jordan Coach Platinum - Celebrity Perfume

"A new fragrance for men, Coach Platinum is a warm, sensual scent inspired by the spirit of the open road. It opens with fresh notes of black pepper oil, pineapple and juniper berries, giving way to distinctive blend of masculine, floral clary sage and geranium with a rich base of refined patchouli, sandalwood and leathery vanilla."

(Source: https://coach.com, Oct 2019)

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